Bob Donnelly

Bob Donnelly is CMO of Flo-Tite Valves & Controls, a U.S. based supplier of valves and components to the process control industry in North America. A coach, educator, and advisor to founders/CEOs of growing firms, he is a serial entrepreneur, having started, grown and sold several technology based businesses. Previously he held executive positions at IBM, Pfizer and Exxon. Donnelly is a regular contributor to Chief Executive magazine and is the author of "Personal Brand Planning for Life."

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The CEO’s Entrepreneurial Dilemma

Over the years we have watched as one company after another that rose to be the current brand of choice [...]

Bob Donnelly Entrepreneurial CEO July 17 2008

The CEO’s Lament

What to do when growth sputters?

Bob Donnelly Entrepreneurial CEO August 18 2008

The CEO’s Marketing Dilemma: What’s Our Niche?

Every CEO must carefully compare their firms’ unique resources with specific customer’s changing requirements and select those that the organization can satisfy better than their competitors. When this is done well and promoted effectively your brand will “own” a position in the mind of a certain set of customers.

Bob Donnelly Marketing & Sales October 28 2011

The CEO’s New Strategic Imperative – Engagement

We have heard that old cliché that the lifeblood of every business is its employees so many times that it [...]

Bob Donnelly Entrepreneurial CEO July 21 2009

The Entrepreneurial Academic CEO

We fondly recall our time as students and a few professors that made a lasting impression on us. We are [...]

Bob Donnelly Entrepreneurial CEO February 19 2008

The Perfection of Marketing

After carefully reading nearly 200 pages of this work by a professed brand guru I was left without one nugget [...]

Bob Donnelly December 22 2008

The Techie and the Entrepreneur

Mutual admiration cements innovative partnership to capitalize on a niche market opportunity.

Bob Donnelly Entrepreneurial CEO August 18 2009

Two CEOs, One Strategy

Innovation is becoming the lens through which leaders are directing a laser-like focus on business transformation. It’s easy to see [...]

Bob Donnelly Strategy December 12 2008

Wanted: Technology Expertise

As technology transforms business around the globe, the need for employees with technical expertise becomes ever more critical. Problem is, [...]

Bob Donnelly June 1 1995

What can CEOs learn from Apple?

The i suite of products demonstrates a classic “first mover” marketing lesson

Bob Donnelly Marketing & Sales , Small Business May 28 2010

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