Dale Buss

Dale Buss is a long-time contributor to Chief Executive, Forbes, The Wall Street Journal and other top-flight business publications. He lives in Michigan.


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Companies Seeing Backlash Over Moving Their Headquarters Overseas

As more corporate CEOs investigate whether changing the company’s headquarters from the United States will reduce burdensome taxes, the situation involving the latest company in the news chain—Walgreen—could be instructive for other CEOs.

Dale Buss Global Business July 10 2014

Cleaner, Meaner Machines

Clean diesels deliver powerful-and environmentally conscious-performance.

Dale Buss CEO Life August 19 2009

Chevron CEO Shows Rewards of Standing up to Green Bullies

CEOs often opt to settle suits brought by environmentalists and other third parties against companies all around the world. Chevron CEO John Watson just demonstrated the potential rewards of sticking things out and fighting for ultimate justice rather than kowtowing to the rabid complaints of extreme progressives wanting to stick it to “big oil.”

Dale Buss CEO Briefing Newsletter , Governance/Compliance , Leadership & Strategy April 6 2014

Champion of Breakfast Foods

Steve Sanger still gets choked up sometimes when he tells the tale of a nine-month-old baby who refused to eat [...]

Dale Buss July 1 2001

CEOs Should Rethink National Manufacturing-Cost Assumptions

A new study by Boston Consulting Group is ratifying the strategy being pursued by many U.S. CEOs and business owners: to shift output back to the United States and away from countries such as China and Poland. The reason: Manufacturing-cost structures in the U.S. and other places nearby have dramatically improved, while those in once-reliable low-cost-producer nations have risen significantly.

Dale Buss Manufacturing Newsletter May 5 2014

CEOs on Journal’s Most-Stressed List Aren’t All the Same

Dissatisfied activist investors helped put several heavyweight CEO pelts on the wall last year, including Procter & Gamble’s Bob McDonald, JCPenney’s Ron Johnson and Groupon’s Andrew Mason. So, despite record-high overall stock-market values lately, these hedge-fund maestros and other influential investors are sure to join with restive board members to put pressure on other CEOs in 2014.

Dale Buss CEO Briefing Newsletter , Leadership & Strategy January 20 2014

CEOs Gain Some Confidence in Economy, but Remain Wary

More CEOs and business owners are expressing confidence in U.S. economic growth these days, including decisions to boost capital spending and to lay out more cash to back up their new attitude. But their tea leaves remain muddied because of regular reminders that the American economy is still a long way from the robustness it enjoyed prior to the financial crash of 2008 and its subsequent Great Recession.

Dale Buss Financing/Investing/Startups , Profitability/Growth May 1 2014

CEOs Finally Reckon with Social Media

If Twitter is worthy of top-priority attention by a man who might become the next president of the United States, maybe it’s time for CEOs of just about any company also to consider taking the plunge.

Dale Buss CEO Briefing Newsletter February 13 2013

CEOs and Social Media

Social media involvement is deepening quickly at most companies. Ford already is spending about 25 percent of its mammoth marketing budget to leverage its early auto-industry leadership in social media. And the overall trend is clear: Social media investments are gaining an average of 5 percent this year while companies are typically cutting at least 5 percent from print, television and outdoor advertising budgets.

Dale Buss Internet , Technology September 12 2011
outlook-rodgers

CEO Interview: T.J. Rodgers of Cypress Semiconductor

Hunker Down T.J. RodgersFounder, President and CEO, Cypress Semiconductor I wonder whether this has just been a recession—or the beginning [...]

Dale Buss November 1 2010

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