John Neeson

John Neeson is managing director and co-founder of SiriusDecisions, the leading global business-to-business (b-to-b) research and advisory firm. John has more than 27 years of experience focused on marketing, product development, sales management, communications and general management for a variety of businesses and industries.

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B2B CEOs Must Align Their Companies to Maximize Growth Potential

B2B business is booming and has been for some time. The B2B sector is undeniably a huge driver of the economy, and in many ways, there has never been a better time to be a B2B business. But conversely, there has never been more competition either, and significant challenges lie ahead.

John Neeson Profitability/Growth July 3 2014

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