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WISDOM FROM WHARTON Implementing Strategy

Formulating strategy is difficult enough. The more problematic task confronting the CEO, however, is the successful implementation of strategy.What’s involved in the implementation of strategy? A host of factors. AT&T, Johnson & Johnson, and Kodak focus on organizational structure in their efforts to meet strategic targets. All rely on strategic business units (SBUs) in an attempt to identify markets, get ...

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