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Virtual Marketing Benefits for the CEO

Almost every company has a web site these days. But, are you using the internet to market more effectively? The internet has [...]

 Chief Executive Entrepreneurial CEO January 15 2009
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Saturn – A Lesson for CEOs

When GM introduced Saturn with great fanfare back in 1990 I wondered to myself “will this new GM brand ever [...]

 Chief Executive Entrepreneurial CEO December 18 2008
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CEO’s Conundrum – Profit Now or Later

How to keep innovation from being smothered by bureaucracy

 Bob Donnelly Entrepreneurial CEO December 1 2009
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E Marketing Tools for CEOs

Kevin Roberts, the CEO of Satchi & Satchi, one of the worlds largest ad agencies in a recent e broadcast [...]

 Bob Donnelly Entrepreneurial CEO October 27 2009
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Revisiting Planning Basics for CEOs

How simple it is, but how difficult it is to execute.

 Bob Donnelly Entrepreneurial CEO September 29 2009
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The Techie and the Entrepreneur

Mutual admiration cements innovative partnership to capitalize on a niche market opportunity.

 Bob Donnelly Entrepreneurial CEO August 18 2009
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The CEO’s New Strategic Imperative – Engagement

We have heard that old cliché that the lifeblood of every business is its employees so many times that it [...]

 Bob Donnelly Entrepreneurial CEO July 21 2009
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Marketing by Assumption

Where did the Edsel, the Chevette, and more recently the Aztec and Phaeton come from?Certainly not the customer, but more [...]

 Bob Donnelly Entrepreneurial CEO June 25 2009
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Lifecycle Quiz for CEOs

Company’s, like people, go through a natural evolution from their entrepreneurial beginnings or embryonic phase, through the growth phase into [...]

 Bob Donnelly Entrepreneurial CEO May 19 2009
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Smart Mobile Tools for CEO’s

Targeting Customers on the Go has Arrived

 Bob Donnelly Entrepreneurial CEO April 14 2009

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