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Strategy

Tying Social Software to Business Metrics that Matter

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Many companies are interested in implementing (or already have implemented) social software in an attempt to streamline processes and increase employee communication. Often times, however, the new software is not integrated across the company in a way that makes it useful and lasting.

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IBM’s Saul Berman: Where’s the Value?

Saul-Berman

Working for IBM's Global Business Services, Saul Berman counsels companies on strategic issues. He has also recently authored the book, "Not For Free: Revenue Strategies for a New World." How does Berman suggest CEOs safeguard their businesses against disruption? Here's an answer you might not expect: watch your kids.

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