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Marketing & Sales

6 Ways to Sell Millennials on Joining Your Sales Team

Millennials live in a world that is increasingly virtual. They text, Snapchat, and tweet instead of picking up the phone and calling one another, and Skype instead of going out for coffee. That is part of the reason companies are having a hard time filling a growing number of open sales positions, a profession that requires a great deal of personal, face-to-face connections.

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3 Reasons Why Your Company Needs a Chief Revenue Officer

In late July, Yahoo released a disappointing sales forecast for the third quarter and, just days later, announced the appointment of Lisa Utzschneider as chief revenue officer. After integrating all of the company’s disparate sales teams together, CEO Marissa Mayer was hoping Utzschneider could uncover new ad revenue streams. Should you be doing the same?

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