| Sort by: Article Title | Contributor | Topic | Date |
|---|---|---|---|
Use Technology to Mobilize Your Sales Force (Without Overwhelming Anyone)The biggest challenge is getting salespeople to adapt to new technologies and finding tools that tackle tedious tasks and make time for more deals. Where there’s WiFi, there’s a way to capture and input data, and communicate with clients professionally and personally. |
John Hand | Marketing & Sales , Sales | January 10 2012 |
Raising Sales Force EffectivenessScientific research into what actually works—and what doesn’t—inside today’s most effective selling environments reveals that the conventional wisdom about selling is not just incorrect, but a recipe for failure. Here are the four most important things that CEOs need to know about successful selling in today’s unconventional business world. |
Howard Stevens and Geoffrey James | Marketing & Sales , Sales | September 22 2011 |
Building Sales Effectiveness Exclusive Online ContentThe Chally Group Worldwide has conducted the World Class Sales research project since 1992. Each World Class Sales research cycle has involved two phases. |
Howard Stevens and Geoffrey James | Marketing & Sales , Sales | September 22 2011 |
More Tips on Raising Sales Force EffectivenessSales Effectiveness is Critical to Loyalty Perceived product or service quality counts for only 22 percent of customer loyalty success, [...] |
Howard Stevens and Geoffrey James | Marketing & Sales , Sales | September 22 2011 |
How to Deliver Superior Customer ServiceCustomer service is a crucial part of your business, and one that deserves your attention and your money — you are trying to build a life-long customer relationship. Here are four focus areas to help you achieve your customer service goals. |
Chris Zane | Corporate Reputation , Marketing & Sales , Sales | August 19 2011 |
Is Your Company Missing the Boat on Pricing Opportunities?A recent survey shows that most companies are timid when it comes to price increases. But, by shifting policy to optimized pricing, companies can shift the battle to where their strengths lie — in their ability to deliver unique benefits. All indications are that price optimization is invaluable, and helps prevent a brand from becoming a commodity. |
Ed Sullivan | Marketing & Sales , Sales , Strategy | August 15 2011 |
The Pricing PredicamentCEOs are often the last defense against unrestrained discounting that degrades margins and destroys value. |
John Kador | Leadership & Strategy , Sales | September 8 2010 |