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It Happened To Yahoo, It Will Happen To You

High level hires can backfire as in the case of Yahoo’s Scott Thompson but using the three tools cited here, an executive hire should never blow up in your face.

Chas Klivans Governance/Compliance , Internet , Leadership & Strategy , Technology July 10 2012

How to Mine Social Media Customer Feedback Intelligently

An Accenture report says three fourths of businesses don’t know what their customers are saying about them and 31 percent don’t measure the effectiveness of social media. Here’s how to use social media intelligence, intelligently.

Ashish Gambhir Internet , Technology August 12 2011
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Tying Social Software to Business Metrics that Matter

Many companies are interested in implementing (or already have implemented) social software in an attempt to streamline processes and increase employee communication. Often times, however, the new software is not integrated across the company in a way that makes it useful and lasting.

John Hagel and John Seely Brown Business Software , Internet , Leadership & Strategy , Strategy , Technology June 10 2011

How Social Networking Will Change Air Transportation

Delta adopts social networking to enhance group travel, and the private jet charter industry uses social networking to create “group-then-go” charters. How will mobile communication change air travel?

Greg Cirillo Internet , Marketing & Sales , Technology May 3 2011
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Should CEOs Use Social Media?

With over 150 million Americans using social networks, it has become imperative for businesses to adopt these platforms as well. There are distinct leadership, learning, business benefits to jumping on the bandwagon. The debate is not about ‘when’ but ‘how.’

Mike Myatt Internet , Leadership & Strategy , Marketing & Sales , Technology , Technology May 2 2011
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Is Your Company Vulnerable to Cyber-Sabotage?

As more business transactions are transferred to the web, chief executives are faced with the decision of whether or not to stay with traditional models or to move with the marketplace. Though security threats are a main concern, and CEOs should learn how to combat cyber sabotage, some new technologies are far safer than you think.

Dale Buss Internet , Technology July 12 2011

CEOs and Social Media

Social media involvement is deepening quickly at most companies. Ford already is spending about 25 percent of its mammoth marketing budget to leverage its early auto-industry leadership in social media. And the overall trend is clear: Social media investments are gaining an average of 5 percent this year while companies are typically cutting at least 5 percent from print, television and outdoor advertising budgets.

Dale Buss Internet , Technology September 12 2011

Chief Executive’s Top Ten CEO Blogs

A small but growing number of CEOs have decided it’s a good investment of time to share their thoughts about the trends and issues they face, questions that bewilder them, and sometimes even their personal lives. Here is a list of the top 10 CEO blogs you might want to follow.

John Kador Internet , Technology September 26 2011

The View From Social Media: Should CEOs Have Personal Blogs?

In the fifth of a six-part series on boosting personal effectiveness, Chief Executive explores the realm of CEO blogging. Blogging can be an informal communication channel and encourage positive employee engagement. Is blogging right for you?

John Kador Internet , Personal Effectiveness , Technology September 29 2011

The Risks of CEO Blogging

The risks of CEO blogging are low but ever-present. Here are some of the potential downsides: Compliance. There is always [...]

John Kador Internet , Technology September 29 2011

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