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Unlocking the Power of Social Data

Your organization’s social marketers are the gatekeepers to a channel with the freshest, most relevant consumer data available. More than [...]

 Mark Cooper CEO Briefing Newsletter , Technology December 20 2012

Don’t Bring Social into Work – Bring Work into Social

The full potential of social business will be reached when there is no context switch. According to McKinsey Global Institute data, the result of businesses integrating social and mobile technologies directly into core processes will be $1.3 trillion in new annual value.

 Matt Calkins Technology December 17 2012

Why Most Companies Fail at Social Media

Here is 10 steps for business leaders to help create the conditions that will make the entire social media process a success.

 Steve Nicholls CEO Briefing Newsletter , Technology September 19 2012

It Happened To Yahoo, It Will Happen To You

High level hires can backfire as in the case of Yahoo’s Scott Thompson but using the three tools cited here, an executive hire should never blow up in your face.

Chas Klivans Governance/Compliance , Internet , Leadership & Strategy , Technology July 10 2012

How CEOs Can Think Like Insiders

Enterprise security is a topic that makes headlines every day. From successful hack attacks to stories of unsuspecting or malicious employees putting their company’s data at risk, it would seem that no company is immune.

 John Mutch Technology June 21 2012

The Five Big Lies about ‘Going Mobile’

Mobility is not just about building ‘apps.’ Like any transformative technology it requires a coherent strategy that the entire organization is equipped to carry out.

 Bill Seibel Mobile , Technology April 3 2012

Digital Transformation: Are CEOs ready for the Challenge?

Digital technologies will soon disrupt nearly all traditional companies’ business models regardless of industry, size or success.

 Didier Bonnet Technology March 21 2012

First the Thought Police, Then the Lawyers: Navigating Social Media

Social media strategy can be tricky, especially when it comes to its legal implications. Here are four tips for sorting through the new issues that your company is facing on the social media front.

 Nick Balletta Governance/Compliance , Legal , Technology February 28 2012

Using Self-Auditing Applications to Reduce Software Audits

With technology now available to mitigate software piracy, companies using unlicensed software will be at greater risk.

 Joseph Noonan Technology February 27 2012

5 Reasons For Businesses To Go Mobile Now

Customers inherently know how to use mobility devices, so it’s not much of a stretch for your business to integrate them into your operations.

 Larry Ritter Mobile , Technology February 7 2012

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