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Human Integrated Manufacturing

Automation has reshaped manufacturing operations, and quality programs are enhancing customer satisfaction. But the race to succeed in global markets of the 21 st century will go to companies that best integrate high-tech and human resources.

Chief Executive July 1 1992

Are You Ready for WCM?

Companies that use outmoded quality assurance techniques can find themselves swamped by customer defections. Coming to the rescue is world-class manufacturing, an approach that revamps strategies in R&D, purchasing, delivery, and inventory.

Edgar S. Brower July 1 1992

Building Brand Assets

The brand is the most important distinction between many products and services. But shoddy management and a short-term focus have eroded valuable franchises that build wealth and enable companies to price their products and services at a premium.

James M. Biggar And Elinor Selame July 1 1992

Tom Johnson

One day last August, Cable News Network President Tom Johnson was met by four Delta Air Lines officials upon his [...]

Russell Shaw July 1 1992

Alex Krauer

Ciba-Geigy Chairman Alex Krauer might be forgiven a little unabashed enthusiasm when describing his company’s performance and prospects. The diversified [...]

Joseph L. Mccarthy July 1 1992


IT’S A WACKY, WACKY WORLDWhen the news becomes too grim and depressing, as it is now, and public voices are [...]

Chief Executive July 1 1992

Afterthoughts On General Motors

Although it happened a couple of months ago, people are still talking about General Motors and John Smale and Robert [...]

Robert W. Lear July 1 1992

Going To The Mat With I.R.S.

If you really want to get an accurate feel for the political pulse of the nation, forget Gallup and Harris, [...]

Edwin J. Feulner July 1 1992

Gresham’s Law Of Income Data

Liberals in the news media have long ceased arguing that they’re not really liberals. Now they claim that their bias [...]

JP Donlon June 1 1992

Mr. Lindsey Goes To Washington

Once an economics professor at Harvard and an ardent Keynesian, Lawrence Lindsey, a governor at the Federal Reserve, is fanning the flames of the Reagan revolution and sounding the death knell for an economic orthodoxy in decline.

Chief Executive June 1 1992

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