” It’s a special thrill for all of us involved to win what is really the Pulitzer Prize equivalent in the annual reports business,” said Jim Batten, chairman and chief executive of Knight-Ridder, accepting CE’s 1988 Best Annual Report of the Year Award at a gathering at the Grand Bay Hotel in Miami.
In accepting the award, Batten remarked: “This is a task we undertake with vigor and with purpose, not just because it is an SEC requirement, but because Knight-Ridder generally has a good story to tell.”
CE editor J.P. Donlon presented newspaper CEO Batten with the award (at right).
Knight-Ridder has been on CE’s top 10 list for six consecutive years, and in the words of Sid Cato, president, Sid Cato Communications, and judge of the 10 Best/10 Worst Annual Reports, “on its sixth try finally became a bride.”
Attending the luncheon were representatives from Pepsico and Georgia Power, whose company reports were also among the “10 Best Annual Reports of 1988.” Members of Knight-Ridder’s corporate communications team also attended and were given certificates of achievement by Frank Hawkins, vice president, corporation relations and planning.
The selection was based on an analysis of more than 724 reports. Knight-Ridder’s AR earned 130 points out of a possible 135, the most ever.