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Tips, Tricks & Techniques for Creating a Blog as a CEO: How to Use a Blog as a Way to Connect With Your Customers/Clients – Webinar On Demand

Brought to you by Chief Executive and ExecSense

In Tips, Tricks & Techniques for Creating a Blog as a CEO, you will learn how other CEOs are having success using personal blogs to share their ideas and insights, generate buzz, and open up a dialogue with current and potential customers/clients. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to learn easy-to-implement tips and strategies to help you create a unique blog that serves as an online extension of your personality and ideas and fosters a stronger connection between you as an individual and your customers/clients.

The webinar is led by an expert at helping CEOs create, leverage and profit from blogs, Cyrus Afzali (President, Astoria Communications), and focuses on:

• Everything you need to know in 60 minutes about creating a blog as a CEO, and how to use a blog as a way to connect with customers/clients
• Easy-to-implement tips and techniques to help you create a blog as a CEO that will generate buzz and excitement, open up a dialogue with your audience, and establish you as a trusted resource in the industry
• The most common pitfalls that trip up CEOs with blogs, including how to avoid having your blog seem like a PR mouthpiece rather than an online extension of your insights and personality
• The 10 questions being asked the most by CEOs about how to create a personal blog that their customers/clients will want to follow
• Case studies of how other CEOs are successfully using blogs to connect with customers/clients, what is working for them, and important lessons learned that you can quickly and easily capitalize on

About the Speaker

Cyrus Afzali
President, Astoria Communications

Cyrus Afzali leads Astoria Communications, a boutique practice based in suburban New York City that offers public relations and editorial services to clients in three core areas: financial and professional services, technology and real estate.

The consultancy’s clients have ranged from the BNY Securities unit of BNY Mellon and the CapitalIQ unit of Standard & Poor’s to financial advisors who use a variety of investment approaches. Afzali has secured placements in such publications as The Wall Street Journal, The New York Times, The Financial Times, Inc., and Entrepreneur, among other top-tier and trade publications.

Before going into public relations, Afzali worked for nine years as a journalist for a variety of outlets, ranging from small, daily newspapers to CNN Financial News. He has written extensively on a number of subjects, including finance, technology, environmental issues, transportation and health care.

Webinar Information