The most valuable customer you have right now is the one you can keep—profitably. That’s why recent Chief Executive Group polling finds—overwhelmingly—that CEOs say they’re concentrating on this essential area for business success. In a time of sweeping change and economic disruption, your customer is perhaps THE most important thing your company—and your team—can master right now. We’ll help you and your people get much better at it in a hurry, with tips and techniques from some of the most influential thinkers on this area in the world, including:
Legendary Bain consultant, creator of the Net Promoter Score and bestselling author of The Loyalty Effect
CEO, AMC Entertainment
Fred Reichheld, the legendary Bain consultant, creator of the Net Promoter Score and bestselling author of The Loyalty Effect, will lay out the essentials for making your team—and your company—truly customer-centric, unleashing profitable growth through systematically converting more customers into promoters and fewer into detractors.
Adam Aron, CEO of AMC Entertainment, is a pioneer in the development of customer loyalty programs and one of the most remarkable and effective marketers of our time, with a string of unparalleled successes across multiple industries and an uncanny knack for building customers into communities. He’ll share principles he’s developed over decades about what really works when it comes to keeping customers.
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1:00 - 5:00 pm
We are in a period of rapid change. Customer needs, technologies, competitors and internal capabilities require companies to review and update their strategies for the new realities. In this workshop, strategy experts Steve Rutan and Denise Harrison will show you a systematic approach to strategic planning to help you refine or redefine your business strategy and approach including:
2:00 - 5:00 pm
Female leaders face the same issues all leaders do, but they often face additional challenges too. In this peer session, we will facilitate a discussion of best practices and how to overcome common barriers to help women leaders be more effective within and outside their organizations.
Limited space available.
10:30 - 5:00 pm
General’s Retreat at Hermitage Golf Course
Sponsored by UBS
General’s Retreat, built in 1986 with architect Gary Roger Baird, has been voted the “Best Golf Course in Nashville” and is a “must play” when visiting the Nashville, Tennessee area. With the beautiful setting along the Cumberland River, golfers of all capabilities will thoroughly enjoy the golf, scenery and hospitality.
The golf outing fee includes transportation to and from the hotel, greens/cart fees, use of practice facilities, and boxed lunch. The bus will leave the hotel at 10:30 am for a noon shotgun start and return to the hotel after the cocktail reception following the completion of the round.
