Building a successful business, like building a championship sports team, requires a process for creating and pivoting focus. And growing your business amid today’s unstable economic situation will require you to refresh your playbook. Identify the four key decisions you need to make to scale your business forward with the bestselling author of Scaling Up (Rockefeller Habits 2.0) and Mastering the Rockefeller Habits, CEO of Scaling Up, and Founder of the world-renowned Entrepreneurs’ Organization, Verne Harnish.
Founder, Entrepreneurs’ Organization (EO); Founder and CEO, Scaling Up; Author, Mastering the Rockefeller Habits and Scaling Up (Rockefeller Habits 2.0)
Digital giants and other aggressive competitors are vacuuming up market share in every industry, leaving historical brands reeling in their wake. But as executives seek the answer on how to compete, they too often act on the obsolete assumption that all revenues are good, and all costs are bad. To create a winning strategy, companies must follow three rules: choose your customer, align your resources, and manage your organization. Do you know how to double your profit peaks and reduce your profit drains? Join us to unpack these three cornerstones to not just boost your profits in the near term but ensure years of sustained profitable growth.
Author, Choose Your Customer: How to Compete Against the Digital Giants and Thrive and Islands of Profit in a Sea of Red Ink; Senior Lecturer, MIT
As an independent company completely “made in America,” Hint Water is winning the battle with Coca-Cola and PepsiCo for domination of the booming bottled-water market. Since founding the company 15 years ago, Kara Goldin has relentlessly built Hint Water into a brand that outsiders estimate with revenues of about $150 million. Appearing on the shelves of major national retailers like Target, Costco, Walmart and Aldi, Goldin has also grown Hint’s e-commerce business and added sunscreen, deodorant, and other product lines. She’ll share her strategy—unique for a number of reasons—to help you supercharge your brand and outgrow your competition.
Founder and CEO, Hint Inc.
2020 may be remembered as the Year of Holding on to Clients. And now 2021 is emerging as the Year of the Hunt. How are you working with your sales team to target relevant opportunities and strategize new growth this year? Based on lessons gleaned from his firm’s training of more than 30,000 salespeople annually, Bill Bartlett will help you break the traditional rules of sales and avoid common sales problems in order to increase your win rates and revenue margins.
Senior Vice President, Sandler Training
Chief Executive Group exists to improve the performance of U.S. CEOs, senior executives and public-company directors, helping you grow your companies, build your communities and strengthen society. Learn more at chiefexecutivegroup.com.
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1:00 - 5:00 pm
We are in a period of rapid change. Customer needs, technologies, competitors and internal capabilities require companies to review and update their strategies for the new realities. In this workshop, strategy experts Steve Rutan and Denise Harrison will show you a systematic approach to strategic planning to help you refine or redefine your business strategy and approach including:
2:00 - 5:00 pm
Female leaders face the same issues all leaders do, but they often face additional challenges too. In this peer session, we will facilitate a discussion of best practices and how to overcome common barriers to help women leaders be more effective within and outside their organizations.
Limited space available.
10:30 - 5:00 pm
General’s Retreat at Hermitage Golf Course
Sponsored by UBS
General’s Retreat, built in 1986 with architect Gary Roger Baird, has been voted the “Best Golf Course in Nashville” and is a “must play” when visiting the Nashville, Tennessee area. With the beautiful setting along the Cumberland River, golfers of all capabilities will thoroughly enjoy the golf, scenery and hospitality.
The golf outing fee includes transportation to and from the hotel, greens/cart fees, use of practice facilities, and boxed lunch. The bus will leave the hotel at 10:30 am for a noon shotgun start and return to the hotel after the cocktail reception following the completion of the round.
