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Mid-Market Report

Middle-Market Companies Aren’t Taking Advantage of Export Opportunities, Study Says

The strong dollar has undercut export potential for just about every American company. But middle-market firms, in particular, seem to be weak in this area. A new report from American Express and Dun & Bradstreet found some strong but limited outposts for exporting. For example, just 10% of mid-market companies in Florida, the leading percentage, engaged in exports, followed by New Jersey, 8%; North Carolina, 7%; and Illinois, 6%. And these are the U.S.’ leaders.

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7 Secrets Mid-Marketers Can Use to Attract and Retain the Best Talent

Middle-market companies are feeling the talent squeeze more than larger companies, primarily because they are competing head on with their larger counterparts and can’t offer the benefits, marquee recognition of a Fortune 1000 or the innovative culture and growth and career fulfillment that small companies and startups do. But mid-market CEOs can compete effectively for the same talent.

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5 Lessons in Social Media for Mid-Market CEOs

Hundreds of CEOs today use social media, including Facebook, Twitter, Instagram, Pinterest, LinkedIn and more. However, social-media use by mid-market companies often can be a tougher path for CEOs and owners than it is for their counterparts at other companies, because larger firms have more marketing resources, while startups tend to be founded by young and typically tech-savvier individuals and have much less management hierarchy.

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Why the Mid-Market Enterprise Should Care About IT Maturity

CEOs are often comfortable leaving the technical stuff to the tech squad, feeling confident, or at least assuming, that they have everything under control all the time. But what they might not realize, says Tom Hayes, Vice President of Product Marketing for Kaseya, is that most of the time, your IT team is being reactive, not proactive.

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