Does the CEO Have to be Attractive to Succeed?
Is beauty in the eye of the shareholder? In a new study conducted by researchers at the University of Wisconsin, hiring good-looking executives is good for the bottom line. The study, Beauty is Wealth: CEO Appearance and Shareholder Values, deployed a ‘Facial Attractiveness Index’ to value the appearance of 677 chief executives from the S&P 500. “Attractive” bosses received better compensation – but more than that: share prices can rise if the CEO is “attractive.”