Jules Goffre, Mike Hales, Yves Thill and John Piatek
How Business Leaders Can Get Both Low Cost and Differentiation from...
Today, nearly every company has a chief procurement officer (CPO) leading a sourcing team in search of annual cost reductions. Over time, however, this laser focus on prices and costs has driven a commoditization of offerings that has limited competition among suppliers merely to the best price for a given specification.