Jules Goffre, Mike Hales, Yves Thill and John Piatek

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Jules Goffre is a partner with A.T. Kearney and is based in Munich. He can be contacted at jules.goffre@atkearney.com. Mike Hales is a partner with A.T. Kearney. He is based in Chicago and can be contacted at mike.hales@atkearney.com. Yves Thill is a partner with A.T. Kearney. He is based in Atlanta and can be reached at yves.thill@atkearney.com. John Piatek is a consultant with A.T. Kearney and is based in Chicago.

How Business Leaders Can Get Both Low Cost and Differentiation from...

Today, nearly every company has a chief procurement officer (CPO) leading a sourcing team in search of annual cost reductions. Over time, however, this laser focus on prices and costs has driven a commoditization of offerings that has limited competition among suppliers merely to the best price for a given specification.
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