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Author Archives: dale buss

dale buss
Dale Buss is a long-time contributor to Chief Executive, Forbes, The Wall Street Journal and other top-flight business publications. He lives in Michigan.

BlueGrace’s Social Media Ambassadors

More companies are turning to the true last frontier of social-media use in business: allowing employees to leverage social media on behalf of the company. BlueGrace Logistics, for instance, encourages all 160 staffers at its $150-million Riverview, Florida-based company to use LinkedIn, Facebook, Twitter and other social media to talk about the company and its services and to mingle such ...

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Pfizer Lets Loose a Hornets’ Nest Over U.S. Corporate Tax Rates

Pfizer is bidding to acquire AstraZeneca in large part so that it can dodge the U.S. corporate tax rate of 35 percent by shifting its corporate headquarters to the UK, AstraZeneca’s home, after the acquisition and paying that country’s 20-percent rate. But in pursuing the merger, Pfizer has kicked a political and economic hornets’ nest that still hasn’t emptied.

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Caterpillar: Courting Customers

Caterpillar is one of the most far-flung companies in the world, with thousands of its high-priced excavators and earth movers digging holes and cleaning up debris for hundreds of public and private customers in dozens of countries at any given moment. So the Peoria, Illinois-based heavy-equipment giant is turning to social media in a variety of ways to tie that vast and sprawling community more tightly to its brand.

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5 Great States for Biotech Companies

The bioscience industry has become one of the most innovative and important economic drivers in the U.S., now accounting for more than 1.6 million jobs, nurturing a well-paid and highly skilled workforce and maintaining an American edge in a cluster of technologies that likely will be as important to this century as computerization was to the last.

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7 Best States for Startups

Even states with laws and government attitudes hostile to business can be great places to grow a company in spite of them. That’s the case with nearly half of our “7 Best States for Entrepreneurs.”

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Auto Manufacturing Redraws its Map

Every time a site consultant or state economic-development official turns around, some automaker or large supplier is expanding a plant, ordering tooling for a promising future model, domesticating production that occurred offshore or even plotting a whole new facility. It’s happening across America’s increasingly prosperous auto belt.

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NY’s Effort to Attract Tech Firms Is High-Profile but Narrowly Targeted

New York State economic-development officials are using a big national TV-advertising campaign to tout their tax-free START-UP NY program. But critics already are panning everything about it, including the strict limitations on the types of companies the effort is attempting to attract, where they can be located, the cost of running the advertisements and the potential political motivations of Democratic Gov. Andrew Cuomo in launching it.

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