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What the US Marines Can Teach Your B2B Firm about Marketing & Sales

Most companies, but service firms in particular can benefit by creating a culture patterned after the Marine Corps; training all employees with basic marketing and sales skills that can help the firm grow and succeed.

 Gordon G. Andrew CEO Briefing Newsletter , Leadership & Strategy February 7 2013

Controlling Health Care Costs

Pockets where breakthrough successes have occurred suggest there are ways to contain the spiraling cost of health care.

 Jennifer Pellet CEO Briefing Newsletter , Governance/Compliance , Leadership & Strategy January 25 2013

The Sweet Smell of Success

Perfume trends suggest market potential for a new category of fragrances.

 Joe Queenan CEO Briefing Newsletter , Leadership & Strategy January 25 2013

How to Make the Most of Your CIO

Information technology touches every facet of your company—which means your CIO is a key member of your strategic team.

 Fran Hawthorne CEO Briefing Newsletter , Leadership & Strategy January 24 2013

How to Survive as an “Interim” CEO

Appointment of an “interim” CEO usually means an organization’s succession program has failed. In a joint RHR International/Chief Executive magazine study of 236 corporate directors, 95 percent of respondents acknowledged that CEO succession is critical. Yet, more than half (53 percent) rated themselves as “ineffective” in executing their responsibilities in the process. Forty percent of the directors surveyed claimed that they are not prepared for an emergency succession.

 Dr. Thomas J. Saporito CEO Briefing Newsletter , Leadership & Strategy January 24 2013

What Really Drives Employee Engagement?

As many companies struggle to remain competitive, we’ve seen workplace trust erode and movements like Occupy Wall Street take flight. Yet there are exceptional organizations that get culture right. The common threads they share comprise the “seams” that can hold the fabric of a business together under trying circumstances – and three stand out.

Punit Renjen CEO Briefing Newsletter , Leadership & Strategy January 24 2013

Appraising Performance Appraisals

How the best companies assess employee performance—and what you can learn from them.

 Russ Banham CEO Briefing Newsletter , Leadership & Strategy , Personal Effectiveness January 22 2013

Why We Need New Firms and Better Ways to Generate More of Them

In 2011, the U.S. economy barely grew at all during the first six months. In 2012, the economy managed an [...]

 ChiefExecutive.net CEO Briefing Newsletter , Corporate Finance , Leadership & Strategy January 19 2013

3 Steps to Eliminate the Innovation Frame Factor

In this ever-changing marketplace, innovation is crucial to an organization’s survival. The ability to anticipate the needs of a target market and provide a unique and novel solution is the ultimate goal for CEOs. Yet, between 2006 and 2008 only nine percent of for-profit companies were active in product or process innovation, according to the National Science Federation. In an era where the average corporate lifespan has plummeted to just 40 years, avoiding innovation is inexcusable. But before you jump head first into innovation, there’s something you should be aware of: The Innovation Frame Factor.

Steve Krupp and Jacqueline Claudia CEO Briefing Newsletter , Leadership & Strategy January 17 2013

The Reasons—and Risks—Behind Corporate Social Responsibility

Editor’s note: To analyze the value of so-called corporate social responsibility, Ethical Chic –from which the following is excerpted–takes an in-depth look at six companies known for CSR qualities—deservedly or not: American Apparel, Apple, Starbucks, Timberland, Tom’s of Maine, and Trader Joe’s.

Fran Hawthorne CEO Briefing Newsletter , Governance/Compliance , Leadership & Strategy January 14 2013

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