Search
Close this search box.
Search
Close this search box.

12 Vital Ingredients For Leading Transformational Change

© AdobeStock
And the 13th? Great leadership is essential.

At the risk of stating the obvious, the pandemic sucked. It was a change that happened to us. We all took a hit. No one looks forward to disruptions like that . . . unless they are causing it. The pandemic made a bold statement to every organization: Be adaptable or face irrelevance. Many stepped up and emerged stronger than before lockdowns ruled the world.

How did they do it?

I’ve been leading transformational, disruptive change in organizations for more than 25 years, working with leaders at every level of the organization. There is a recipe for leading successful change. Each strategy adds an important flavor to the mix. Leave one out, and that will leave a bad taste in everyone’s mouth.

So, how do you lead disruptive change?

1.  Set a clear goal

Always begin with the end in mind. Sounds simple, but it takes real foresight to be able to set a goal and paint a clear picture for stakeholders that helps them get a real sense of what the future state will be like. Getting it right can spark deep levels of buy-in.

2. Identify all stakeholders

Who is impacted by this change? Consider who will need to do something different. And not just them, but the indirect stakeholders as well: who will feel a ripple effect from the change?

3. Assess impacts

What exactly will people need to do as a result of this change? Will it be a net gain or a net pain? Don’t neglect the cost of change. People need an honest assessment of how challenging it will be to adapt to a change.

4. Develop a change plan

People are not impacted equally. Stakeholders belong to different groups: such as accounting, IT, drivers, and quality control. They view the change in different ways with different interests. How will you ensure each gets what they need to be successful? How will you communicate in a way that is meaningful to them? Develop a group-by-group plan that illustrates how messaging, skill development, and leader actions will be tailored to facilitate adoption and support.

5. Lead the change 

Change doesn’t occur by memo. Leaders need to get out there in front of people and ensure messages are received. They have to shake hands, listen, and respond to the tough questions. Doing so consistently generates trust and credibility.

6. Execute the plan 

See step 4. Make it happen!

7. Communicate effectively 

Projections of market share and customer feedback are interesting, but stories are far more inspiring. Keep telling stories about the future you will attain, as well as how small wins are happening along the way. Tell the story of employees taking important steps towards change. Repeat, repeat, repeat!

8. Remove barriers 

The road to a new destination is rarely without a few potholes. Connect with your stakeholders and brainstorm potential issues that could get in the way of change, so you can work to get around them in advance.

9. Respond to resistance 

Not everyone gets on board, but resistance happens for many reasons. Figure out why people are hesitating. Doing so will reveal barriers you haven’t considered.

10. Measure success 

Don’t wait until the end to declare victory. Test for progress along the way. Assessing readiness for change is your biggest predictor of success. If people don’t feel ready to embrace change, they won’t.

11. Sustain success 

You made it to the finish line! But the journey isn’t over. Applying new behaviors is often a slow learning process. It’s easy for people to regress to past ways of working, especially under pressure. Keep telling stories of success and reinforce that failures along the way are to be expected. No one is perfect. Reward the right behaviors.

12. Clean up

At some point change becomes “the way we work around here.” It’s no longer a change at all. At that point, clean up anything left over from the project. Remove posters and references to old ways of working. Bring the project to its natural conclusion.

When it comes to rapid transformation, strong leadership is essential. These 12 strategies have proved themselves time and time again, through small changes to major disruptions unearthed by the pandemic. Each element is a critical part of the recipe for change. Like any great recipe handed down through generations, the way it’s executed varies a bit each time, but those central flavors are always part of the mix.


MORE LIKE THIS

  • Get the CEO Briefing

    Sign up today to get weekly access to the latest issues affecting CEOs in every industry
  • upcoming events

    Roundtable

    Strategic Planning Workshop

    1:00 - 5:00 pm

    Over 70% of Executives Surveyed Agree: Many Strategic Planning Efforts Lack Systematic Approach Tips for Enhancing Your Strategic Planning Process

    Executives expressed frustration with their current strategic planning process. Issues include:

    1. Lack of systematic approach (70%)
    2. Laundry lists without prioritization (68%)
    3. Decisions based on personalities rather than facts and information (65%)

     

    Steve Rutan and Denise Harrison have put together an afternoon workshop that will provide the tools you need to address these concerns.  They have worked with hundreds of executives to develop a systematic approach that will enable your team to make better decisions during strategic planning.  Steve and Denise will walk you through exercises for prioritizing your lists and steps that will reset and reinvigorate your process.  This will be a hands-on workshop that will enable you to think about your business as you use the tools that are being presented.  If you are ready for a Strategic Planning tune-up, select this workshop in your registration form.  The additional fee of $695 will be added to your total.

    To sign up, select this option in your registration form. Additional fee of $695 will be added to your total.

    New York, NY: ​​​Chief Executive's Corporate Citizenship Awards 2017

    Women in Leadership Seminar and Peer Discussion

    2:00 - 5:00 pm

    Female leaders face the same issues all leaders do, but they often face additional challenges too. In this peer session, we will facilitate a discussion of best practices and how to overcome common barriers to help women leaders be more effective within and outside their organizations. 

    Limited space available.

    To sign up, select this option in your registration form. Additional fee of $495 will be added to your total.

    Golf Outing

    10:30 - 5:00 pm
    General’s Retreat at Hermitage Golf Course
    Sponsored by UBS

    General’s Retreat, built in 1986 with architect Gary Roger Baird, has been voted the “Best Golf Course in Nashville” and is a “must play” when visiting the Nashville, Tennessee area. With the beautiful setting along the Cumberland River, golfers of all capabilities will thoroughly enjoy the golf, scenery and hospitality.

    The golf outing fee includes transportation to and from the hotel, greens/cart fees, use of practice facilities, and boxed lunch. The bus will leave the hotel at 10:30 am for a noon shotgun start and return to the hotel after the cocktail reception following the completion of the round.

    To sign up, select this option in your registration form. Additional fee of $295 will be added to your total.