Brad Hecht

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Brad Hecht is the vice president and chief research officer of Reputation Institute.

Developing a Strong Corporate Reputation Starts with a Structured Process

In a new survey of 150 corporate leaders around the world, Reputation Institute found that successful reputation management remains a top-of-mind concern for executives across a wide variety of geographies, industries and valuations. CEOs are in a unique position to drive reputation improvement, and it starts with a structured process.
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FEATURED CONTENT

New Poll: CEOs Find Challenges In Using Customer Data To Drive Innovation

Ability to harness and sort through data for meaningful insights remains a hurdle, many say. “The key is...finding what is actually relevant.”

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CEO CONFIDENCE INDEX

In Poll, Majority of CEOs Say Hybrid Work Is Here to Stay for 2022. Full Virtual? Not so Much

Almost all the CEOs we surveyed in May say they will work in at least partially hybrid mode for the rest of the year—versus just 7 percent who said they'd be fully remote.