kenneth roman
Big Ideas in Detroit and on Wall Street
A former advertising chairman looks at the branding efforts of U.S. carmakers and wonders what ‘big ideas’ they stood for
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FEATURED CONTENT
New Poll: CEOs Find Challenges In Using Customer Data To Drive Innovation
Ability to harness and sort through data for meaningful insights remains a hurdle, many say. “The key is...finding what is actually relevant.”
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CEO CONFIDENCE INDEX
CEO Confidence Jumps At Start Of 2022
Chief Executive’s January CEO Confidence Index poll shows growing CEOs optimism about future business conditions, with their rating hitting a six-month high.