Rebecca A. Fannin

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Rebecca A. Fannin is the author of Startup Asia and Silicon Dragon.

Seven Tips for Succeeding in Asia

1. Pick a segment within a fast-growing market sector that still has an unmet need your company can fulfill with a differentiated product or service.

Branding Breakthroughs

How to build a name you can literally bank on.

Is China the New India?

China’s burgeoning outsourcing industry faces formidable challenges. But it also has the resources to overcome them.

Getting the Global View


Nestle, led by Peter Brabeck-Letmathe, climbs to the #1 spot in this year's Best Companies for Leaders.
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CEO CONFIDENCE INDEX

CEO Confidence Continues To Climb In January

Chief Executive’s latest poll of more than 230 CEOs finds optimism in 2021 business conditions on track and steady after the tumult of 2020.