Rebecca A. Fannin

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Rebecca A. Fannin is the author of Startup Asia and Silicon Dragon.

Seven Tips for Succeeding in Asia

1. Pick a segment within a fast-growing market sector that still has an unmet need your company can fulfill with a differentiated product or service.

Branding Breakthroughs

How to build a name you can literally bank on.

Is China the New India?

China’s burgeoning outsourcing industry faces formidable challenges. But it also has the resources to overcome them.

Getting the Global View


Nestle, led by Peter Brabeck-Letmathe, climbs to the #1 spot in this year's Best Companies for Leaders.
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CEO CONFIDENCE INDEX

CEO Confidence In 2021 Economic Recovery Strengthens In September

In a survey of more than 600 CEOs, 4 out of 5 forecast a positive business environment by this time next year—if a vaccine is found and the presidential election goes off smoothly.