Sam Melnick is the VP of Marketing at Allocadia, a Marketing Performance Management software company. He is an award-winning and analytically driven marketing professional. He is a frequent speaker, prolific author of marketing research and has been recognized as a top 50 most influential marketing technology professional. Follow Sam on LinkedIn and Twitter.
Chief Executive’s June survey of 278 U.S. CEOs shows leading confidence indicator now at 5.5/10, the lowest reading in nearly a decade. Majority forecasts worsening conditions in the year ahead, though not a recession.
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