Sam Melnick
Sam Melnick is the VP of Marketing at Allocadia, a Marketing Performance Management software company. He is an award-winning and analytically driven marketing professional. He is a frequent speaker, prolific author of marketing research and has been recognized as a top 50 most influential marketing technology professional. Follow Sam on LinkedIn and Twitter.
3 Things CEOs Should Expect From Marketing In 2018
To compete and win in 2018, here are 3 key marketing trends every CEO should ensure their CMO is staying on top of.
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CEO CONFIDENCE INDEX
New Poll Shows CHROs More Optimistic Than CEOs For 2021, Except In Hiring
America’s HR chiefs are more confident than CEOs about prospects for business in the year ahead—with one very big area of difference.