Baiju Shah and Bill Theofilou

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Baiju Shah is chief strategy officer at Accenture Interactive and Bill Theofilou is senior managing director at Accenture Strategy.

The Great Mindset Shift: What’s Driving Buying Values Post-Pandemic?

New research shows that what we knew about 88% of consumers is no longer reflective of who they are now. For CEOs, this could be a worry—or a tremendous opportunity.
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New Poll: CEOs Find Challenges In Using Customer Data To Drive Innovation

Ability to harness and sort through data for meaningful insights remains a hurdle, many say. “The key is...finding what is actually relevant.”

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CEO CONFIDENCE INDEX

In Poll, Majority of CEOs Say Hybrid Work Is Here to Stay for 2022. Full Virtual? Not so Much

Almost all the CEOs we surveyed in May say they will work in at least partially hybrid mode for the rest of the year—versus just 7 percent who said they'd be fully remote.