Paul Barber, CEO of Prophix, had a growing profitable business across the border in Canada for years as a software distributor. Then NAFTA happened and essentially killed that market, forcing Prophix to do a U-turn.
“It works well enough for now,” should never be an excuse for remaining with inefficient processes. Adaptable companies take more risks and spend more time innovating than those who content themselves with subpar processes — but they also tend to survive longer.
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