
How Cousins Subs CEO Defined ‘Purpose’ In A Way That Works for Her Company
Every day a CEO might see some sort of reminder that she is supposed to be leading her company with “purpose” now, with some sort
Every day a CEO might see some sort of reminder that she is supposed to be leading her company with “purpose” now, with some sort
Building a successful purpose-driven business is no accident. It is a deliberate and conscious creation, a product of leadership, powered by the people with whom those leaders work.
Purpose is not the easiest thing to talk about in the context of business. It can appear intangible and traditional metrics can be uncomfortably absent.
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