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VIDEO: CEO of the Year Alan Mulally on How to Encourage Innovation

Chief Executive

Chief Executive

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Chief Executive magazine's 2011 CEO of the Year, Ford Motor Company's Alan Mulally, discusses how he encourages innovation among his employees. Mulally's strategy? Focus on what the customer wants (and will want) and then tailor the products to them.


Chief Executive

Chief Executive

Chief Executive magazine (published since 1977) is the definitive source that CEOs turn to for insight and ideas that help increase their effectiveness and grow their business. Chief Executive Group also produces e-newsletters and online content at chiefexecutive.net and manages Chief Executive Network and other executive peer groups, as well as conferences and roundtables that enable top corporate officers to discuss key subjects and share their experiences within a community of peers. Chief Executive facilitates the annual “CEO of the Year,” a prestigious honor bestowed upon an outstanding corporate leader, nominated and selected by a group of peers, and is known throughout the U.S. and elsewhere for its annual ranking of Best & Worst States for Business. Visit www.chiefexecutive.net for more information.

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