Corporate Reputation

This week's proclamation by the Business Roundtable is not a novel position, but a rediscovery of the group's original position. Furthermore, such responsible and responsive social conduct has long been far more accepted practice by progressive business leaders than presumed.

When business fails, it is scandalized. When it rescues, the quiet is deafening. Part of the answer is business needs to tell a better story.

Do your PR mavens have your back? Or are they shielding you from more good than bad? Jeff Sonnenfeld weighs in.

Next month the iconic satirical MAD Magazine prints its last new issue. The infamous motto of its fictitious mascot is the grinning Alfred E. Neuman was...

Megadeals! Hacks! Strikes! Protests! Airbnb! In a very crazy time for Marriott International, CEO Arne Sorenson excels by focusing on his people—and sticking to his principles.

Procter & Gamble CEO David Taylor has become a leader among CPG chiefs in embracing the concept of corporate “sustainability” over the last few years.

Former Home Depot CEO Bernie Marcus is proof that doing good is not antithetical to doing well, just as free enterprise is not antithetical to community progress.

CEOs and directors looking to suss out some of the big themes that are potentially emerging in this year's proxy season, here's a big one: Public-company CEOs are headed into the crosshairs.

If CEOs are going to take an aggressive stance on an issue, they must first ensure the reasoning behind their decision holds water and relates back to their core business and brand.

The No. 1 university in America for turning out current CEOs of Fortune 500 companies is not Harvard, not Stanford, not Notre Dame. It's Wisconsin.