The Growth Bottleneck No One Talks About—And How to Fix It

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With the rise of AI, many CEOs are looking at automation as a solution for efficiency. But while AI is powerful, it’s not yet a plug-and-play fix.

Growth is every CEO’s mandate, and scaling efficiently while keeping top talent focused on high-value work is the holy grail of leadership. Yet, hidden inefficiencies are quietly holding businesses back.

“Between 20 to 50 percent of an employee’s day is spent on tasks that need to be done—but not necessarily by them,” says Barbara Turley, CEO of The Virtual Hub. “But instead of optimizing resources, companies keep piling on more work, leading to burnout, bottlenecks and stalled growth.”

That’s where The Virtual Hub comes in. We integrate dedicated support teams into businesses, freeing high-value employees from tasks that slow them down. “You don’t need more headcount—you need a smarter way to work. By creating capacity within your existing team, we actually lower costs while increasing efficiency.”

This is exactly what happened with Scaling Up, the executive coaching firm founded by Verne Harnish. Struggling to keep up with content production, social media and event coordination, key team members were being pulled away from strategic initiatives. By integrating a dedicated Virtual Hub assistant, they streamlined operations and reclaimed valuable time. “Every hour we’ve spent, we’ve gotten 10 hours back,” Harnish said.

THE SMART ADVANTAGE

Many companies think of external support as a cost-cutting move, but The Virtual Hub offers something entirely different—a fully integrated, high-performance support layer designed to amplify your team’s capabilities.

“We’re not just handing you a person,” says Turley. “We train and embed elite assistants into your business, so execution happens seamlessly. This isn’t outsourcing—it’s optimization.”

For companies like HubSpot, this approach has been a game-changer. With a dedicated support team managing SEO and content tasks, their internal experts were able to focus on innovation instead of process execution. The result? A faster, smarter way to scale.

The same strategy worked for NVB Playgrounds, a manufacturer looking to grow without overwhelming its core team. They started with one assistant, quickly expanded to eight and saw an immediate impact— the combination of the strategy layer and the support layer saw SEO rankings jump 70 percent, and internal efficiency skyrocket.

TECH CAN’T DO THIS ALONE

With automation and AI on the rise, many businesses assume technology is the answer. But the reality? Tech alone won’t solve operational inefficiencies—people plus tech will.

“Our assistants handle tasks that AI can do—but AI isn’t doing them well enough yet,” says Turley. “You still need smart, trained people to manage automation, fix what breaks and ensure seamless execution. Most businesses don’t have time to wait for AI to ‘catch up’—they need results now.”

Take CDI Spaces, a fast-growing company that needed to streamline customer service and order processing. While automation was an option, it lacked human touch and the adaptability the team required. Instead, they built a team of 24 elite assistants who now handle critical operations by following a carefully mapped out process map, freeing up other key team members for strategic thinking and problem solving.

At The Virtual Hub, we train our teams to work with technology, not against it—ensuring businesses get the best of both worlds: the power of automation with the intelligence of expert execution.

THE CEO’S GROWTH FORMULA

The biggest challenge leaders face isn’t a lack of ideas—it’s execution. Many hesitate to invest in a strategic support layer because they don’t know how to measure success.

“We ask every client: What are your growth goals? What bottlenecks are slowing you down?” says Turley. “Because throwing more people at a problem isn’t a strategy—building a high-performance ecosystem is.”

The impact isn’t just operational. When top talent is freed from time-draining tasks, they focus on high-value work that actually moves the business forward. “Optimized teams aren’t just more productive,” Turley adds. “They’re happier, more engaged and ready to drive real growth.”

SCALE SMARTER WITH A HIGH-PERFORMANCE SUPPORT LAYER

Scaling a business doesn’t mean overloading your team or hiring beyond your means. It means building a smarter, more agile workforce that can adapt, execute and grow with you.

That’s what The Virtual Hub delivers. It’s not about hiring more. It’s about redesigning the time, energy and workflow of the team you already have for maximum success.


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