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ChiefExecutive.net

Jeff Pedowitz

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Jeff Pedowitz has over 25 years of experience leading successful B2C and B2B organizations. As founder and president of The Pedowitz Group, Jeff is responsible for setting the company’s vision and strategic direction along with managing all daily operations. Widely recognized as an industry expert and thought leader, he frequently writes and speaks on a variety of topics related to Revenue Marketing, demand generation, marketing operations and marketing technology. Connect with Jeff on LinkedIn or Jeff@PedowitzGroup.com.

Sales/Marketing

What CEOs Need To Know About The Ongoing Marketing Tech Debate

Jeff Pedowitz

With so much consolidation in the tech space, CEOs and CMOs are once again faced with the age-old dilemma – should an organization buy a suite or best-of-breed marketing solution?

Business Software

The Marketing Tech ROI Meltdown: 3 Trends Impacting Financial Performance

Jeff Pedowitz

Learn which marketing technology trends are impacting poor financial performance, and what CEOs can do to remedy problem areas.

Sales/Marketing

Are You Riding The Marketing Tech Wave Or Being Pulled Under?

Jeff Pedowitz

Start thinking now about how you can prepare your business to harness emerging marketing technology and move to the front edge of the wave.

Sales/Marketing

Marketing Tech Investment Trends For 2018

Jeff Pedowitz

The role of marketing continues to change and everyone wants and expects an Amazon or Netflix experience. With so many options, where should smart CMOs (and CEOs) spend their budgets in 2018?

Sales/Marketing

CEO’s Guide To Successfully Leveraging Marketing Tech

Jeff Pedowitz

CEOs who embrace a deliberate approach and maintain a customer focus to their marketing tech investments and adoption will emerge as leaders in their respective industries.

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