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Jeff Webb is the Founder of Varsity Spirit and Chairman of Varsity Brands, a company with annual revenues approaching 2 billion and employing over 8,000 in all 50 states. By creating and implementing a model where all high school and college sports, and extra-curricular activities, exist in synchronicity to positively impact tens of millions of students each year, Varsity is the undisputed leader in the extra-curricular space. While Webb has been broadly recognized for his innovation and leadership in creating a new industry and Olympic sport, he considers his most important legacy to be the Varsity Spirit culture he has long nurtured and protected.