Rick DeRose, co-founder and managing partner of Acertitude, advises global business leaders of private equity, consumer, technology, and professional services firms on recruiting board and c-suite talent to transform businesses and build better futures. He is passionate about consistently delivering great results, insights, and customer experiences by listening to the voice of the customer.
To enhance your existing marketplace reputation, build your brand story over time through consistent internal and external communication. Here are three ways to start building an exciting, authentic brand story.
Amid announcements of new tariffs on China and, at the time of polling, Mexico, CEOs’ outlook for future business conditions plunged 6 percent from May to June, according to Chief Executive’s most recent reading of CEO confidence.