Rick DeRose, co-founder and managing partner of Acertitude, advises global business leaders of private equity, consumer, technology, and professional services firms on recruiting board and c-suite talent to transform businesses and build better futures. He is passionate about consistently delivering great results, insights, and customer experiences by listening to the voice of the customer.
To enhance your existing marketplace reputation, build your brand story over time through consistent internal and external communication. Here are three ways to start building an exciting, authentic brand story.
President Trump’s escalation of the trade fight with China may have spooked global markets, but U.S. CEOs are taking it in stride so far, according to Chief Executive’s monthly reading of CEO confidence.