Rick DeRose, co-founder and managing partner of Acertitude, advises global business leaders of private equity, consumer, technology, and professional services firms on recruiting board and c-suite talent to transform businesses and build better futures. He is passionate about consistently delivering great results, insights, and customer experiences by listening to the voice of the customer.
To enhance your existing marketplace reputation, build your brand story over time through consistent internal and external communication. Here are three ways to start building an exciting, authentic brand story.
CEO confidence in future business conditions fell 6% in August from July, according to Chief Executive’s most recent polling. At 6.2 out of 10 on our 1-10 scale, confidence is at its lowest level since October 2016.