Scott Magids is co-founder and the CEO of Motista, a predictive intelligence firm. Motista enables businesses to accelerate growth by activating Emotional Connection. Motista’s clients include Fortune 1000 B2C and B2B companies in the consumer packaged goods, financial services, retail, hospitality, healthcare, technology, personal care, and consumer electronics categories.
While CEOs of S&P 500 companies are overwhelmingly seeing tepid revenue growth and declining profits, a few highly innovative companies are successfully accelerating organic growth by building emotional connections with customers.
Our monthly reading of CEO confidence in business conditions fell sharply in December as the nation’s business leaders increasingly perceived that gathering economic and political headwinds. The CEO Confidence Index is at its lowest levels in two years.