Andy Cunningham
Andy Cunningham is the founder and president of Cunningham Collective, a marketing, brand and communication strategy firm dedicated to bringing innovation to market. She is also the author of Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition (McGraw-Hill), and the host of the popular podcast Marketing Over Ice. She also helped Steve Jobs launch the Macintosh.
There Are Only 3 Types Of Companies In The World. Which...
Positioning lies at the center of every decision you make, from your go-to-market strategy, to the skill set you seek in your hires, to the way you invest precious resources.
- Advertisement -
- Advertisement -
SUBSCRIBE TO CHIEF EXECUTIVE
Sign Up to Receive Chief Executive Magazine
Chief Executive’s publications are designed to help CEOs do their jobs better and run their businesses more effectively. Subscribe here.
CEO CONFIDENCE INDEX
July Poll Finds CEO Confidence Rebounding To Multi-Year High
Chief Executive’s latest poll of U.S. CEOs finds surging optimism, as buoyant consumer demand and return-to-office policies swamp inflation worries.