Jonathan Byrnes and John Wass
Jonathan Byrnes is a Senior Lecturer at MIT, and Founding Chairman of Profit Isle.
John Wass is CEO of Profit Isle, a profit acceleration SaaS company with proprietary analytics that have produced sustained year-on-year profit increases on tens of billions of dollars of client revenues.
Jonathan and John are co-authors of the forthcoming McGraw Hill book, ”Choose your Customers: How to Compete Against the Digital Giants and Thrive”.
How To Avoid Data Disappointment
Big Data offers great opportunities—and huge dangers. The key to success is ‘one part technology to nine parts vision and great management.’
Do You Have A Customer Selection Problem?
They aren’t all the same. For better—and long-term—profitability, make sure you’re going after the customers you need today.
How Your CFO Can Manage Supply Chain Disruptions
Finance chiefs have an ‘historic opportunity’ to make long-lasting strides.
How To Manage Your Most Important Risk
Shift your metrics if you want to address the dangers to profitability most effectively.
How To Focus On Your Most Profitable Customers
Savvy managers are realizing that the new disruptors are not winning by doing old things better but instead, by doing new things that incumbent companies are simply not capable of doing.
Choose Your Customer: Three Rules For Maximizing Profits
Many incumbent firms are stuck in the obsolete strategic paradigm of the fading Age of Mass Markets in which the primary goal is to maximize all revenues while minimizing all costs. Here's how to do it better.
How to Manage your Supply Chain Shock Waves
As the economy reboots in fits and starts, CEOs should expect plenty of supply chain volatility. Here's how you can prepare to better manage the chaos.
Coronavirus: Five Rules for Growing Customer Loyalty
The supply disruption from coronavirus – along with tariffs, and other factors – offers historical opportunities for companies to build or destroy customer goodwill.
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FEATURED CONTENT
New Poll: CEOs Find Challenges In Using Customer Data To Drive Innovation
Ability to harness and sort through data for meaningful insights remains a hurdle, many say. “The key is...finding what is actually relevant.”
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CEO CONFIDENCE INDEX
In Poll, Majority of CEOs Say Hybrid Work Is Here to Stay for 2022. Full Virtual? Not so Much
Almost all the CEOs we surveyed in May say they will work in at least partially hybrid mode for the rest of the year—versus just 7 percent who said they'd be fully remote.