Christopher Frank is Vice President of Global Marketplace Insights at American Express where he leads the communications and brand research and analytics group. He is an adjunct professor at Columbia University. His ability to connect insight to strategy in a coherent and actionable way has won him global recognition as a leader in his field, as well as a plethora of industry awards. Paul Magnone is Head of Global Strategic Alliances at Google where he is developing a growing ecosystem of partners that will unlock the next generation of business value via the cloud and related technologies. Previously at Deloitte and IBM, he is a systems thinker and business builder focused on understanding where technology is headed and answering what it means for a business. He is an adjunct faculty member at Columbia University. Oded Netzer is the Vice Dean of Research and the Arthur J. Samberg Professor of Business at Columbia Business School, an affiliate of the Columbia Data Science Institute, and an Amazon Scholar. He is a world-renowned expert in data-driven decision-making and extracting meaningful insights from data. His award-winning research is broadly read and high-cited. He holds a PhD in Business and MSc in Statistics from Stanford University.