CEO Guide to Site Selection



Biotech remains a bright spot in the Badger State. BioForward Wisconsin reported in its 2022 Industry Landscape and Economic Impact Report that the bio-health industry grew by 10.6% between 2018 and 2021, making it one of the state’s top growing sectors. In 2021, the industry generated a direct economic output of nearly $19 billion and nearly $32 billion in total economic impact. Wisconsin biohealth companies also received VC and angel investments of more than $191 million, a record high and an increase of 49% over the last three years. There are currently more than 1,700 biotech companies in the state, and EdiGene, Exact Sciences, and Arrowhead Pharmaceuticals have announced projects here in the past year.

“Whether it’s investing in the well-being of our state’s small businesses, including through our state’s small business recovery grant programs, or supporting the growth of organizations that contribute to the success of some of Wisconsin’s leading and largest industries, we continue to see the value of investing in Wisconsin ingenuity and innovation.”
Tony Evers


0 %

top corporate income tax

# 0

on the Tax Foundation’s State Business Tax Climate Index ranking


0 %

of adults 25 years of age and older graduated high school

0 %

of adults age 25 and older have a bachelor’s degree or higher


0 %




# 0


0 %

increase between 2010 and 2020


The Business Development Tax Credit Program: Offers a tax credit for businesses locating in or relocating to the state that increase their net employment each year.

Diverse Business Development Program: Designed to support minority, women, LGBTQ and veteran business development through direct assistance to nonprofit organizations in Wisconsin.

ExporTech™ Program: Offers customized international growth plans and assistance to help companies go to market with exports.

Wisconsin Investment Pilot Program: Offers up to $100,000 in direct financial assistance to businesses certified by WEDC as Qualified New Business Ventures (QNBV).


Wisconsin Economic Development Corporation

Madison Region Economic Partnership

Milwaukee 7

Greater Green Bay Chamber


The International Market Access Grant reimburses companies for specific expenses associated with an ex- port project that will help to grow their presence in an international market. Companies can get up to $10,000 per annual application, limited to three total grants per company. For companies that have completed the ExporTech Program, up to $25,000 per annual application is available.


  • Exact Sciences announced in January 2022 a $350 million expansion and more than 1,300 jobs in Madison.
  • Milwaukee Tool announced in May 2022 plans to invest.
  • $206 million at nine locations and create 1,000 jobs.
  • Whisker announced in July 2022 a $10.7 million expansion that will create 150 jobs in Juneau over the next two years.
  • Octopi Brewing announced in September 2022 a $62 million expansion that will create 150 jobs in the next five years.
  • Quarra Stone broke ground in September 2022 on a world headquarters in Sun Prairie that will create 34 jobs.
  • Ghana-based Niche Cocoa announced in October 2022 it will build its first North American manufacturing facility and create 30 new jobs in Franklin.


8 Fortune 500 companies headquartered in the state, including:

  • ManpowerGroup
  • Kohl’s
  • Fiserv
  • American Family Insurance
  • WEC Energy Group
  • OshKosh B’gosh
  • Rockwell Automation

Strategic Planning Workshop

1:00 - 5:00 pm

Over 70% of Executives Surveyed Agree: Many Strategic Planning Efforts Lack Systematic Approach Tips for Enhancing Your Strategic Planning Process

Executives expressed frustration with their current strategic planning process. Issues include:

  1. Lack of systematic approach (70%)
  2. Laundry lists without prioritization (68%)
  3. Decisions based on personalities rather than facts and information (65%)


Steve Rutan and Denise Harrison have put together an afternoon workshop that will provide the tools you need to address these concerns.  They have worked with hundreds of executives to develop a systematic approach that will enable your team to make better decisions during strategic planning.  Steve and Denise will walk you through exercises for prioritizing your lists and steps that will reset and reinvigorate your process.  This will be a hands-on workshop that will enable you to think about your business as you use the tools that are being presented.  If you are ready for a Strategic Planning tune-up, select this workshop in your registration form.  The additional fee of $695 will be added to your total.

To sign up, select this option in your registration form. Additional fee of $695 will be added to your total.

New York, NY: ​​​Chief Executive's Corporate Citizenship Awards 2017

Women in Leadership Seminar and Peer Discussion

2:00 - 5:00 pm

Female leaders face the same issues all leaders do, but they often face additional challenges too. In this peer session, we will facilitate a discussion of best practices and how to overcome common barriers to help women leaders be more effective within and outside their organizations. 

Limited space available.

To sign up, select this option in your registration form. Additional fee of $495 will be added to your total.

Golf Outing

10:30 - 5:00 pm
General’s Retreat at Hermitage Golf Course
Sponsored by UBS

General’s Retreat, built in 1986 with architect Gary Roger Baird, has been voted the “Best Golf Course in Nashville” and is a “must play” when visiting the Nashville, Tennessee area. With the beautiful setting along the Cumberland River, golfers of all capabilities will thoroughly enjoy the golf, scenery and hospitality.

The golf outing fee includes transportation to and from the hotel, greens/cart fees, use of practice facilities, and boxed lunch. The bus will leave the hotel at 10:30 am for a noon shotgun start and return to the hotel after the cocktail reception following the completion of the round.

To sign up, select this option in your registration form. Additional fee of $295 will be added to your total.