Betsy Grover McGrath

Like nearly every other company today, your firm is either going through or preparing for an upcoming digital transformation. And nowhere is this more evident than in your marketing department and budget.

The trucking industry is on a growth trajectory that is predicted to continue at least through 2022, according to the American Trucking Association (ATA). In addition, reduced fuel prices are leading to more flexible, affordable shipping options.

While all businesses need data, the insight and information gleaned from it are becoming increasingly critical to mid-market enterprises.

In two recent studies, one from The Hartford and another from Travelers, the majority of respondents consider cyber intrusion a major risk. Of mid-market firms in the Hartford study, 43% have already experienced a cyber attack. Yet, of those surveyed by Travelers, just 44% said they have the financial resources to recover from one.