Sales/Marketing

What’s Wrong With The Sales Machine? Implementing Changes To Improve Sales Maturity

In any effort to operationalize the sales force, one of the most widespread problems is charting an effective roadmap.
Sears

How Eddie Lampert Could Have Saved Sears And Learning From His Failure

Eddie Lampert understood the need to transform Sears into an e-commerce powerhouse—and that was a key investment thesis of his. Yet somehow it just didn’t materialize. In business, you don't get partial credit for a good idea poorly implemented.

What’s Wrong With The Sales Machine? Determining Why The Sales Force Is Broken

Learn why your leadership team should be well positioned to know not only what is broken in your sales organization but to know why it is broken.

What’s Wrong With The Sales Machine?

Learn how operationalizing the sales force can help create consistency, transparency and predictability in the sales function.

No Way Out: The Cul-de-Sac Of Sales Churn  

Going through a reset every two to four years with a new sales leader is likely to keep a company in the same cul-de-sac of underwhelming value.

How Focusing On Customer Lifetime Value Can Drive Growth

Rather than invest in scattershot and generic marketing campaigns, companies are building equity by identifying their best customers, and focusing on customer lifetime value.

Fjuri’s Thom Gruhler On What CEOs Need To Know About Marketing

Fjuri CEO Thom Gruhler talks about how his experience as a CMO has influenced him as CEO and the things CEOs need to know about marketing and technology.

The Marketing Tech ROI Meltdown: 3 Trends Impacting Financial Performance

Learn which marketing technology trends are impacting poor financial performance, and what CEOs can do to remedy problem areas.

National CineMedia CEO Andy England On The Transition From CMO To CEO

Today, many CMOs are more than qualified to fill the chief executive role, with deep experience in digital business data analytics and thinking creatively to connect with customers and achieve goals.

Sonnenfeld: AT&T, Novartis CEOs Wise To Take Responsibility

AT&T and Novartis CEOs quickly apologized for working with President Trump’s business associate Michael Cohen. This was a wise move.
- Advertisement -

CEO1000

CEO1000 Tracker

From the schools they went to to the types of companies they run, CEO1000 is tracking the trends among the CEOs of the 1,000 largest U.S. companies.

CEO CONFIDENCE INDEX

CEO Outlook Dips Further Amid Midterm Elections

Chief Executive’s most recent reading of CEO confidence in future business conditions slipped from 7 out of 10 in October to 6.9 in November. It was a new low for 2018 as business leaders begin to prepare for a possible downturn ahead.
- Advertisement -

BEST & WORST STATES FOR BUSINESS

Best and Worst States For Business

Are you looking to relocate or expand? Evaluate each state's strengths with Chief Executive's 2018 Best & Worst States for Business.

CEO OF THE YEAR

CEO of the Year

Once a year, we celebrate the achievements of a CEO, honored for his or her success in and dedication to business, shareholders and customers.

SUBSCRIBE TO CHIEF EXECUTIVE

Sign Up to Receive Chief Executive’s Magazine and e-Newsletters

Chief Executive’s publications are designed to help CEOs do their jobs better and run their businesses more effectively. Subscribe here.