Sales/Marketing

The Marketing Tech ROI Meltdown: 3 Trends Impacting Financial Performance

Learn which marketing technology trends are impacting poor financial performance, and what CEOs can do to remedy problem areas.

National CineMedia CEO Andy England On The Transition From CMO To CEO

Today, many CMOs are more than qualified to fill the chief executive role, with deep experience in digital business data analytics and thinking creatively to connect with customers and achieve goals.

Sonnenfeld: AT&T, Novartis CEOs Wise To Take Responsibility

AT&T and Novartis CEOs quickly apologized for working with President Trump’s business associate Michael Cohen. This was a wise move.

Q&A: Fugitives CEO Chris Gernon On The Future Of Marketing And Technology

Chris Gernon is founder and CEO of Fugitives, a Los Angeles-based marketing agency with a “we-can-fix-it” attitude that fills in the gaps when companies need help.

Are You Riding The Marketing Tech Wave Or Being Pulled Under?

Start thinking now about how you can prepare your business to harness emerging marketing technology and move to the front edge of the wave.

Keys To Delivering An Individualized Experience To Your Customers  

It’s critical to master the intersection of service and technology, providing customers with multiple paths to match their needs and preferences.

The Leadership Philosophy Driving A Nationwide Sales Force

Every CEO is different. We come from different upbringings, have unique personalities and our own individual career paths. These factors all contribute to the way we lead.

Who Really Owns Your Brand?

Each individual has a different interpretation of your brand based on his or her experiences and what he or she has heard other people say.

Customer Experience Is Key To Boosting Retention

Companies today must go beyond simply selling products and services to give customers what they’re looking for – the ideal customer experience.

A CEO’s Greatest Challenge: Sales And Go-to-Market Execution

Whether a company has a market cap of $10 million or $100 million, sales and go-to-market execution is one of the biggest challenges a CEO will face.
- Advertisement -

CEO1000

CEO1000 Tracker Full List

From the schools they went to to the types of companies they run, CEO1000 is tracking the trends among the CEOs of the 1,000 largest U.S. companies.

SUBSCRIBE TO CHIEF EXECUTIVE

Sign Up to Receive Chief Executive’s Magazine and e-Newsletters

Chief Executive’s publications are designed to help CEOs do their jobs better and run their businesses more effectively. Subscribe here.

CEO CONFIDENCE INDEX

CEO Confidence Hits New Low For 2018 In July As Optimism In Future Growth Fades

Our monthly poll of nearly 300 U.S. CEOs found their outlook and confidence in future business conditions at a low for the year as the global trade war looms large.
- Advertisement -

BEST & WORST STATES FOR BUSINESS

Best and Worst States For Business

Are you looking to relocate or expand? Evaluate each state's strengths with Chief Executive's 2018 Best & Worst States for Business.

CEO OF THE YEAR

CEO of the Year

Once a year, we celebrate the achievements of a CEO, honored for his or her success in and dedication to business, shareholders and customers.

EDITOR'S PICKS

Five Tips For When You’re Ready To Sell Your Company

Founder-CEOs might have a hard time letting go of their baby, but when it’s time to sell, it’s time. Here are five tips on selling your company.

Sonnenfeld: PepsiCo’s Indra Nooyi Did It Her Way

PepsiCo CEO Indra Nooyi plans to step aside in October, leaving an impressive legacy at the beverage giant—not only in terms of performance, but in terms of corporate culture.

When Politics And Business Clash

When it comes to dealing with customers divided along ideological lines, there aren’t any simple choices.

Elon Musk Goes To Charm School

Wall Street thought Elon Musk was apologizing. He was letting them know he’s been studying for the next chapter of his incredible journey.