Sales/Marketing

How One Retailer Survived A Retail Armageddon

In this first of a two-part series, Ulta Beauty CFO Scott Settersten explains how the company avoided disaster by making some tough—and quick—decisions from the virtual war room.

Dunkin’s Bob Rosenberg: “Success Can Be The Greatest Impediment To Future Success”

Robert Rosenberg, who ran Dunkin' Donuts for 35 years, recommends humility for today's leaders, having learned about his own hubris the hard way.

3 Tips For Developing A Sky-High Growth Plan

Middle market companies are ambitious to grow, but they need the right marketing strategy that can guide the whole enterprise to new heights.

Why It’s So Critical to Engage Your Customers During Social Distancing

When in-person contact with customers is limited, you must engage them elsewhere.

Better Ideas: Ford’s Approach Got Pandemic Response Flowing

New film documents how the automaker pivoted to making ventilators and PPE — and helped other manufacturers in the process.

Your Company’s History Can Make It More Valuable—Or More Vulnerable

Knowing the past, and how it will play today, is the only way to get ahead of reputational damage.

Special Delivery: Freshly Aims To Supply Boom In Prepared Meals

CEO Wystrach boosts market leader’s capacity and finds a back door into the office-foodservice market.

Varsity Brands Bets Big on Back to School

CEO Adam Blumenfeld competes digitally, but his strategy assumes "normal" schooling within a year.

That’s a Wrap: Simple Innovation Moves Cheese For Big Dairy Company

Crystal Farms’ Cheese Wraps took a fresh look at an old category and came up with something new – and popular.

Exiting Ford CEO Jim Hackett Enjoys Bronco ‘Gotcha’ on GM’s Barra

Customers clamor for new Ford off-roader while crosstown rival can only dream about what might have been with its own Chevrolet Blazer.
- Advertisement -
- Advertisement -

SUBSCRIBE TO CHIEF EXECUTIVE

Sign Up to Receive Chief Executive Magazine

Chief Executive’s publications are designed to help CEOs do their jobs better and run their businesses more effectively. Subscribe here.

CEO CONFIDENCE INDEX

CEO Optimism For 2021 Plateaus In October Amid Contentious Election And Covid Uncertainty

Chief Executive’s October polling of nearly 500 CEOs finds CEOs cautious on the eve of the Presidential election.