| Sort by: Article Title | Contributor | Topic | Date |
|---|---|---|---|
Why Social Media is Good for Advertising?As the recession begins to bite, marketing professionals believe brands are finding difficulty in reaching their customers. Additionally, with [...] |
Fayazuddin A Shirazi | Marketing & Sales , Technology | October 22 2008 |
Why Lax Access Governance Leads to TroubleIf Societe Generale, had effective access management controls, the bank wouldn’t have had a severe beating in the form of [...] |
Fayazuddin A Shirazi | February 13 2008 | |
What’s so scary about disclosures?The new SEC rules on executive pay disclosures, are forcing companies to be more forthcoming on their disclosure statements; but [...] |
Fayazuddin A Shirazi | November 21 2007 | |
What Should High Net Worth Individuals Do?Amidst fears of an impending tough tax regime during Obama presidency, tax experts are of the opinion that High Net [...] |
Fayazuddin A Shirazi | November 20 2008 | |
What It Takes to Be at the Top?Companies, which treat their reputation as a strategic asset, remain at the apex of corporate reputation ladder, says Reputation Institute. |
Fayazuddin A Shirazi | October 10 2008 | |
What does Sun Microsystems Mean?Consistently marred by poor marketing strategies, marketing experts believe, Sun Microsystems’ identity has come in for severe beating. “I [...] |
Fayazuddin A Shirazi | Branding , Marketing , Strategy | November 10 2008 |
Trustworthiness via TransparencyHow can a company claim to be sufficiently trustworthy? Probably Richard Edelman, President and CEO of Edelman, the global independent [...] |
Fayazuddin A Shirazi | March 5 2008 | |
Time to Invest in Early-Stage FundEncouraged by declining operating costs in financing startup companies, venture capital firms and angel investors feel the current economic [...] |
Fayazuddin A Shirazi | Capital , Corporate Finance | October 1 2008 |
The Significance of Marketing in Challenging TimesWhile most of the companies are busy cutting cost and downsizing budgets owing to the current economic crisis, industry pundits [...] |
Fayazuddin A Shirazi | Budgeting , Marketing & Sales , Strategy | November 26 2008 |
The Impact of U.S. Media Going GlobalBuoyed by consistent increasing traffic from outside the US and a rising global appetite for the US news, US [...] |
Fayazuddin A Shirazi | Global Business , Marketing & Sales , Public Relations | August 11 2008 |