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BlueGrace’s Social Media Ambassadors

More companies are turning to the true last frontier of social-media use in business: allowing employees to leverage social media [...]

Dale Buss Internet May 23 2014

You Are Whoever Google Says You Are

CEOs have a clear choice: Define yourself via social media tools—or let your detractors do it for you.

C. J Prince Crisis Management , Internet , Marketing , Public Relations May 21 2014

THORN & ROSES

THORN Why put the open Internet at risk by ceding control over ICANN (Internet Corporation for Assigned Names and Numbers)? [...]

ChiefExecutive.net Green Business , Internet May 15 2014

It Happened To Yahoo, It Will Happen To You

High level hires can backfire as in the case of Yahoo’s Scott Thompson but using the three tools cited here, an executive hire should never blow up in your face.

Chas Klivans Governance/Compliance , Internet , Leadership & Strategy , Technology July 10 2012

The View From Social Media: Should CEOs Have Personal Blogs?

In the fifth of a six-part series on boosting personal effectiveness, Chief Executive explores the realm of CEO blogging. Blogging can be an informal communication channel and encourage positive employee engagement. Is blogging right for you?

John Kador Internet , Personal Effectiveness , Technology September 29 2011

Checklist: Is Blogging Right for You?

If you can answer “Yes” to four or more of the following questions, chances are you will enjoy and succeed [...]

John Kador Internet , Technology September 29 2011

Do’s and Don’ts for CEO Bloggers

Do Authentically share insight and information. Encourage and support feedback. Take responsibility for developing readership. Invest the time in thoughtfully [...]

John Kador Internet , Technology September 29 2011

The Risks of CEO Blogging

The risks of CEO blogging are low but ever-present. Here are some of the potential downsides: Compliance. There is always [...]

John Kador Internet , Technology September 29 2011

Chief Executive’s Top Ten CEO Blogs

A small but growing number of CEOs have decided it’s a good investment of time to share their thoughts about the trends and issues they face, questions that bewilder them, and sometimes even their personal lives. Here is a list of the top 10 CEO blogs you might want to follow.

John Kador Internet , Technology September 26 2011

CEOs and Social Media

Social media involvement is deepening quickly at most companies. Ford already is spending about 25 percent of its mammoth marketing budget to leverage its early auto-industry leadership in social media. And the overall trend is clear: Social media investments are gaining an average of 5 percent this year while companies are typically cutting at least 5 percent from print, television and outdoor advertising budgets.

Dale Buss Internet , Technology September 12 2011

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