Sales/Marketing

Joolies Chief Offers Ramadan-Themed Date Products

Authenticity allows California grower Kohl to launch specific appeal to Muslims for Islam’s holy month.

Florida Auto Dealer Invests Heavily In Bricks-And-Mortar Showrooms

South Motors CEO Jonathan Chariff believes physical showrooms remain key to creating “customers for life.”

It’s War: The New Dilemma For Corporations And Social Issues

How does a company walk the tightrope that looks more like a Gordian knot? Here are a few rules to get you started.

Mortgage Billionaire Builds Team To Take On The Champ

Ishbia brazenly pits United Wholesale against rival Rocket for pinnacle of the white-hot home-financing market.

CEO Growth Summit 2021: Five Quick Takeaways

Looking to win in the year ahead? Some thoughts from our latest Chief Executive event.

Three Lessons CEOs Can Learn From The Boom Of Virtual Experiences

Our world likely will remain in a hybrid model well beyond the end of this pandemic, which means we must be providing products and services that allow customers to choose between the real-world or virtual-world version of the same experience.

Customer Experience Trends To Watch In 2021

One in three consumers will walk away from a brand they love after just one bad experience, and Covid has only upped the ante. Here's how to improve those CX numbers.

An Unexpected Competitive Advantage For Businesses? Tackling Data Privacy Practices Head On

Changing some data practices, ahead of regulation, and giving consumers more control over how their personal information is shared will ultimately build long-term trust.

How Tribe 9 Eases Make-Or-Buy Decision For Growing Food Brands

CEO Durst focuses on manufacturing to help startups scale up and to advantage company’s own three brands.

Choose Your Customer: Three Rules For Maximizing Profits

Many incumbent firms are stuck in the obsolete strategic paradigm of the fading Age of Mass Markets in which the primary goal is to maximize all revenues while minimizing all costs. Here's how to do it better.
- Advertisement -
- Advertisement -

SUBSCRIBE TO CHIEF EXECUTIVE

Sign Up to Receive Chief Executive Magazine

Chief Executive’s publications are designed to help CEOs do their jobs better and run their businesses more effectively. Subscribe here.

CEO CONFIDENCE INDEX

July Poll Finds CEO Confidence Rebounding To Multi-Year High 

Chief Executive’s latest poll of U.S. CEOs finds surging optimism, as buoyant consumer demand and return-to-office policies swamp inflation worries.