Selling to another company, or “strategic buyer,” has long been an option for exiting owner-operators. The main motivation for these buyers is reflected in their moniker—unlike a private equity firm or other financial buyer, they look for acquisition targets that align with their core strategy, rather than other characteristics of a company, such as financial metrics.
With more parties coming to the table on any given deal, however, weighing the pros and cons of each is likely to consume much of a CEO’s time. With this in mind, we put together the top questions a CEO should ask when exploring a sale to a strategic buyer.
The priorities of every CEO are different, and for any one deal, there may be more than one compelling option. Selling to another corporation, however, may be most ideal for business owners looking for a lucrative and immediate exit, where the future direction of the company and its employees is not the number one concern.
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