Customer Experience

How to Deliver Superior Customer Service

Customer service is a crucial part of your business, and one that deserves your attention and your money -- you are trying to build a life-long customer relationship. Here are four focus areas to help you achieve your customer service goals.

Canon CEO Joe Adachi on the Customer Connection

For the last seven years, Canon has received PC Magazine's "Reader's Choice" award winners for service and reliability of their printers and digital cameras. Even throughout the recession, Canon focused on its customer service as a way to build and maintain customer relationships.

Marketing by Assumption

Where did the Edsel, the Chevette, and more recently the Aztec and Phaeton come from?Certainly not the customer, but more likely from a committee...

Instilling the Value Proposition

One of the greatest challenges for any CEO is to get his  entire organization to "walk the talk"  in order to make every customer...

Customer Information

Have you ever wondered what happens to all the information the local supermarket collects when they scan your personal information tag on your key...

Customer Relationship Marketing

A lot of CEO's that I have met and helped over the years thought that they were in the product business. Selling products to...
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FEATURED CONTENT

New Poll: CEOs Find Challenges In Using Customer Data To Drive Innovation

Ability to harness and sort through data for meaningful insights remains a hurdle, many say. “The key is...finding what is actually relevant.”

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CEO CONFIDENCE INDEX

CEO Optimism At Lowest Level Since Fall Of 2019

Chief Executive’s November CEO Confidence Index shows optimism among America’s CEOs on the decline, as their rating of business conditions one year out drops to two-year low.