Services Firms: Stop Chasing New Clients
Most firms will find that their time and energy is better spent on laying the foundation for deeper relationships with their current clients. Six ways to do that.
Why It’s So Critical to Engage Your Customers During Social Distancing
When in-person contact with customers is limited, you must engage them elsewhere.
Varsity Brands Bets Big on Back to School
CEO Adam Blumenfeld competes digitally, but his strategy assumes "normal" schooling within a year.
That’s a Wrap: Simple Innovation Moves Cheese For Big Dairy Company
Crystal Farms’ Cheese Wraps took a fresh look at an old category and came up with something new – and popular.
Humanizing Technology—And Companies—For A Post-Pandemic World
Companies must adapt technology to the powerful human values driving new behaviors. Here are five of the most consequential of those values.
Claremont Rug’s Magic Carpet Ride
High-end oriental rug collector Jan David Winitz has had an even easier time reaching clients virtually—now that they have nowhere else to go.
Coronavirus: Five Rules for Growing Customer Loyalty
The supply disruption from coronavirus – along with tariffs, and other factors – offers historical opportunities for companies to build or destroy customer goodwill.
Technology Outlook 2020: A New Breed Of Disruption
Forget what you thought you knew about disruption. We're about to be hit by a digital tsunami—and only some will survive.
How We Moved Toward A Customer-Centric Culture
For a company that was grown out of a captive insurance company, pivoting toward customer centricity wasn't easy—but with the CEO all in, they got there.
What Real Estate Can Teach Other Industries About Customer-Centricity
Does your organization have the reputation of doing whatever it takes to deliver for your clients? If not, you have work to do.
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CEO CONFIDENCE INDEX
Shifting Into Growth Gear
A survey of more than 250 CEOs shows business leaders are bracing for unprecedented growth in a post-Covid world—and a newly released report shows how they’re planning to achieve that.