
Market Engineering Drives Market Leadership: Why Tesla Is Outpacing GM In The Age Of Narrative Advantage
Market engineering is far more than clever marketing. It’s the operating system for category ownership and enduring value.

Market engineering is far more than clever marketing. It’s the operating system for category ownership and enduring value.

After a decade, we’ve found that distributed teams outperform when the operating infrastructure is right.

Leadership turnover creates uncertainty fast, especially when employees lose sight of the company’s core values. Organizations that anchor operational change to cultural continuity are better positioned to maintain trust and momentum.

For those currently borrowing or considering credit, the shifting landscape demands careful strategy. Key considerations for the rest of 2026.

Why mid market leaders should treat excess cash as their fastest lever for resilience and growth.

The question isn’t whether disruption is coming for your business, it’s whether you’ve built the capability to use disruption to your advantage. Three ideas.

As shown by the rugby champs, rituals matter not because they are dramatic, but because they reinforce values, regulate emotion and connect people to something bigger than themselves.

Adam Leipzig produced some of the most successful films of the last four decades by mastering how ideas travel through culture. In a new book, he shares what he’s learned so you can put it to use. ‘There must be a gospel, and the gospel is not the facts.’

Why—and how—a new high-tech experiential gaming concept is growing fast.

There are many, of course, from the Apple CEO, who just announced he is stepping down. But these are the ones the rest of us can focus on doing better as well.
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1:00 - 5:00 pm
Over 70% of Executives Surveyed Agree: Many Strategic Planning Efforts Lack Systematic Approach Tips for Enhancing Your Strategic Planning Process
Executives expressed frustration with their current strategic planning process. Issues include:
Steve Rutan and Denise Harrison have put together an afternoon workshop that will provide the tools you need to address these concerns. They have worked with hundreds of executives to develop a systematic approach that will enable your team to make better decisions during strategic planning. Steve and Denise will walk you through exercises for prioritizing your lists and steps that will reset and reinvigorate your process. This will be a hands-on workshop that will enable you to think about your business as you use the tools that are being presented. If you are ready for a Strategic Planning tune-up, select this workshop in your registration form. The additional fee of $695 will be added to your total.

2:00 - 5:00 pm
Female leaders face the same issues all leaders do, but they often face additional challenges too. In this peer session, we will facilitate a discussion of best practices and how to overcome common barriers to help women leaders be more effective within and outside their organizations.
Limited space available.

10:30 - 5:00 pm
General’s Retreat at Hermitage Golf Course
Sponsored by UBS
General’s Retreat, built in 1986 with architect Gary Roger Baird, has been voted the “Best Golf Course in Nashville” and is a “must play” when visiting the Nashville, Tennessee area. With the beautiful setting along the Cumberland River, golfers of all capabilities will thoroughly enjoy the golf, scenery and hospitality.
The golf outing fee includes transportation to and from the hotel, greens/cart fees, use of practice facilities, and boxed lunch. The bus will leave the hotel at 10:30 am for a noon shotgun start and return to the hotel after the cocktail reception following the completion of the round.